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About Us

Nora Barnard - Premier Beauty Founder

Nora Barnard

Our Founder

Welcome to our world renowned Premier family, I hope this information will assist you in your decision as to who will have the privilege of training you in your new, very rewarding profession of advanced intradermal cosmetics


 I pioneered nail technology in South Africa in 1983, setting an exceptionally high standard in both training and product quality to protect consumers. I franchised my brand, Dream Nails, and was honoured to open just over 100 franchise stores in all the major shopping malls. This achievement made us the largest nail franchise worldwide.

I also had the privilege of being nominated for South Africa Business Woman of the Year in 1989 and was invited as an International Nail Judge in the USA by WINBA and NailPro Magazine. Fast forward to 2024 - 40 years and counting—our nail industry is now internationally recognised as a trade. In 2006, I sold the franchise rights and NSI distributor rights to Placecol Holdings.

​In 1996, I introduced the next generation of Advanced Intradermal Cosmetics to South Africa. Through the well-established Dream Nails franchise platform, we quickly became leaders in setting high training and product quality standards. I have attended the most advanced training courses available worldwide and was the first in South Africa to attain my USA Master Certification in Intradermal Cosmetics. I secured my instructors’ certification and sole distributorship for South Africa and the United Kingdom, introducing the latest technology for pain-free procedures in permanent makeup.


​With vibrant lips achievable in minutes and perfect brows every time—be it through Microblading, Ombre Brows, or Shaded Brows—we offer a range of options including Mucosal Eyeliner, French eyeliner, and designer eyeliner. Using world-renowned Premier Pigments, you will no longer experience pigments changing colour or encounter issues like blue lips and brows. Through research and experience, Premier has developed a foolproof pigment that never requires colour correction, putting an end to such “horror stories.”


I’ve had the privilege of training hundreds of permanent makeup artists the Premier Permanent way. We’ve achieved amazing results and have very satisfied clients. 


 I believe my students leave with the highest standard of training available in South Africa. I’ve also had the privilege of retraining previously trained makeup artists who, after completing my course, feel confident in their work for the first time.


The techniques and pigments I now use virtually eliminate the need for multiple touch-ups and enable complex paramedical procedures like camouflaging scars, areola and nipple augmentation, vitiligo treatment, port wine stain treatment, and burn wound treatment.


We’ve expanded into training and supplying more advanced intradermal procedures, namely:


 - Dermaplaning 

•⁠  ⁠Microneedling

•⁠  ⁠123 Tattoo-Free Tattoo Removal

•⁠  ⁠Sculpt Micro-pigmentation 

•⁠  ⁠Plasma Spot and Jet Skin Tightening

•⁠  ⁠Dream Weigh Body Contouring 

•⁠  ⁠⁠Skinsens Aesthetics 

•⁠  ⁠⁠SQT Bio Microneedling 

•⁠  ⁠⁠Lasers 


 Above all, I pride myself and my team of expert instructors on becoming “Your Family,” offering ongoing support and advice 24/7. I look forward to you joining our family. Upon enquiry, I will personally give you a call to assist you with all your questions and provide all the relevant training information.


 So proud to still be here for you, 40 years later.

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